JLL Triathlon

Brief

Every year, JLL organises a charity triathlon for clients and colleagues. In 2018, JLL wanted to upgrade the events’ look and feel to align to the new 'Achieve Ambitions' brand promise.

Solution

A video focussed campaign around 'Everyday Athletes', including a teaser trailer that focusses on the training leading up to race day. Fast editing and sound design build tension and excitement to encourage action!